Italian Chamber of Commerce Coffee & Chat

On Tuesday, May 20, the Italian Chamber of Commerce in Hong Kong & Macao, welcomed members and friends to our Monthly Coffee & Chat at the ICC office for an energizing session on the future of B2B lead generation.

A big thank you to Mauro Berno, CEO of Foundcoo, for his insightful presentation on how AI-powered tools and LinkedIn strategies are reshaping the way companies find and convert quality leads. Mauro shared practical tips on defining your ideal customer profile, leveraging AI to qualify prospects, and building smarter, more targeted outreach campaigns—without relying on cold emails or expensive ads.

Key takeaways:
📌Focus on quality, not just quantity, when it comes to lead generation
📌Use AI to personalize outreach and save valuable time for your sales team
📌Test, learn, and iterate to continuously improve your results

It was great to see such active participation and thoughtful questions from our attendees. We hope everyone left with new ideas to take their business development to the next level!